Commercial Training and Advise

About your company

Congrats! You have developed a beautiful product or service, and now you are ready to scale fast. Unfortunately...

You are already juggling way too many projects to bring Marketing & Sales to the next level yourself
You do not have copies of yourself with your knowledge and expertise
You hired (junior) Marketing & Sales support before with too little results yet
You have a limited budget
You might be raising funding which demands too much of your time to really focus on your business

No worries, I'm here to help!

I help you enable company growth and impact without wasting money and time
I help you get your Marketing & Sales team ready to autonomously optimize their performance
I help you develop a Go to Market strategy to accelerate your impact and convince financiers
I help you gain time to work on your own projects like Funding for example
Curious what else I can help you with? Don't hesitate to contact me

My 3-5 Month Commercial Support Program

PHASE I - DOWNLOAD

In the first phase knowledge of your core Marketing & Sales team will be downloaded. Based on this information we have a clear view of your current customer journey and your riskiest assumptions, which I will validate. We will perform a 80/20 analysis where your biggest blockers and biggest opportunities for growth are.

PHASE II - OPTIMIZE

During this phase the insights of 'Phase I' are used to validate and optimize Marketing & Sales collateral and tools.

Examples are: customer journey-, website-, sales PDFs and CRM usage optimization.

PHASE III - UPLOAD

During the final phase all insights will be documented in bite sized information for the team to work autonomously with. We present the foundational Marketing & Sales collateral and insights that will give the team a clear pathway on how to continuously improve their Marketing and Sales activities. With the ultimate goal to reach your growth targets.

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COACHING

During all three phases I will continuously share and coach the team on insights and how they can include these in their daily work. After the phases are finalized I am available more longterm for needed training and coaching, to make sure integration in your teams' daily work is a success.

RESULTS

What deliverables can you expect?

Customer Journey

Validated and optimized Customer Journey

Experiments

Backlog of experiments for continuous customer journey optimization

assumptions

Derisked riskiest assumptions about your Buyer Persona and Value Proposition

website

Optimized website to increase conversions

Sales

Optimized sales collateral to speed up sales cycles

onboarding

Documented knowledge of Founders for a successful and fast onboarding of new hires

Go to Market

A clear data-driven plan for your product(s) to approach your market

way of working

Integrated continuous optimization of Marketing & Sales in your way of working

CONTACT ME

Email: sbeuk@generous-minds.com

HORISUN
Chamber of Commerce: 84187689
VAT: NL003925010B55